Crossbeam
Marketplace

Source, influence, and convert more partnership pipeline by syncing Crossbeam insights with your team's tech stack.

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Gong Activity

Supercharge your revenue attribution with seamless Gong integration to Crossbeam's activity timeline.

Description

The Gong integration to Crossbeam's activity timeline revolutionizes revenue attribution and partner collaboration. By seamlessly posting Gong's call data to Crossbeam, you can accurately attribute partner activities to revenue, understand the impact of partner engagements, and drive better sales outcomes.

Key Benefits

  1. Accurate Revenue Attribution: By integrating Gong with Crossbeam, you can track and attribute partner activities from Gong's call data to revenue, providing a clear understanding of the impact partners have on your sales success.
  2. Data-driven Decision Making: The integration allows you to access comprehensive data from Gong's call recordings and Crossbeam's partner activity timeline, empowering you to make informed decisions and optimize your sales and partnership strategies.

How it Works

With Crossbeam and Gong connected we will automatically detect when a prospect (or AE) mentions a partner on a sales call. This way you can see potentially attributable events happening alongside each of your opportunities in Crossbeam.

Setup Instructions

Navigate to the Integrations page of the Crossbeam app and follow the authentication instructions - ask your Crossbeam rep for details! See full configuration instructions here.

Partner Type

Integrations

Categories

Sales Acceleration
Sales Engagement

Crossbeam Plan

Connector
Supernode

Partner Type

Integrations

Categories

Sales Acceleration
Sales Engagement

Crossbeam Plan

Connector
Supernode

“We’ve literally gone from zero to millions in [partner-influenced revenue growth] in a year for our app and service partner programs, and Crossbeam has had a huge impact.”
Catherine Brodigan
Sr. Manager of Global Partnerships

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