Crossbeam
Marketplace

Source, influence, and convert more partnership pipeline by syncing Crossbeam insights with your team's tech stack.

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Impartner

Connect your partners' data in Crossbeam via Impartner's API connector tools for an enhanced deal registration process.

Description

Unlock complete visibility of shared customer and prospect data between your business and your partners. Our code-free integration identifies your greatest strategic go-to-market opportunities within each partnership. Co-market and co-sell efficiently and effectively with Impartner and Crossbeam working together. 

Key Benefits

  • Reduce channel conflict with bulk deal registration.
  • Assist partner upsell opportunities with existing shared customers
  • De-duplicate contact lists being used in co-marketing efforts
  • Show the Crossbeam account mapping results that you'd see in your CRM into the partner's view within the portal.

How it Works

We use our strong integration capabilities native to the Impartner platform to first map the data between Impartner and Crossbeam and/or your CRM and then display the data you want to share with your partners via our dynamic form engine - all within an easy, code-free, self-service approach. While our platform is built for DIY, you can get a helping hand from an Impartner expert at any time. 

Gallery & Videos

Integration Data Flow

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Setup Instructions

Setup a custom object in your PRM to store the Crossbeam data, then update your CRM Sync field mappings to sync Crossbeam data within your CRM to your PRM data. Configure form on portal to display the Crossbeam data. Your Impartner rep will guide you through the configuration and provide documentation - reach out to our team to start the setup process. 

Partner Type

Integrations

Categories

Ecosystem Management
Partner Management
PRM

Crossbeam Plan

Supernode

Integration Stage

Fully Released

Partner Type

Integrations

Categories

Ecosystem Management
Partner Management
PRM

Crossbeam Plan

Supernode

Integration Stage

Fully Released

“We’ve literally gone from zero to millions in [partner-influenced revenue growth] in a year for our app and service partner programs, and Crossbeam has had a huge impact.”
Catherine Brodigan
Sr. Manager of Global Partnerships

trusted by the fastest growing Tech titans

Powering Ecosystem-Led Growth for over 18,000 companies

Crossbeam is the global standard for Ecosystem-Led Growth. See how the world’s leading companies are using Crossbeam’s comprehensive GTM platform to automate account mapping, co-sell, and win bigger deals, faster.

Turn your ecosystem into your #1 revenue source

Get started in under a minute. Instantly capture insights from your partners. Identify more opportunities. Did we mention it’s free?